Life Protection Formula®

Lamb & Oatmeal Recipe

For Puppies

Formulated for the health and well-being of puppies, BLUE Life Protection Formula is made with only the finest natural ingredients and features:

  • Delicious, protein-rich, Deboned Lamb
  • Wholesome whole grains, garden veggies and fruit
  • NO chicken (or poultry) by-product meals
  • NO corn, wheat or soy
  • NO artificial colors, flavors or preservatives

Because puppyhood is such an important stage in any dog’s life, BLUE Life Protection Formula for Puppies features ingredients that support healthy growth and development.

Available in 6, 15 & 30-lb. bags.
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Exclusive LifeSource® Bits

Now Enhanced with Super 7 Antioxidants

LifeSource Bits contain a precise blend of vitamins, minerals and antioxidants selected by holistic veterinarians and animal nutritionists. And now all BLUE Life Protection Formula dog foods feature LifeSource Bits that have been enhanced with our Super 7 package of antioxidant-rich ingredients:

  • Apples
  • Blackberries
  • Blueberries
  • Cranberries
  • Pomegranate
  • Pumpkin
  • Spinach

The ingredients in LifeSource Bits help support:

  • Immune system health
  • Life stage requirements
  • Healthy oxidative balance

And LifeSource Bits are cold-formed to help retain the potency of their ingredients. Other brands process their foods with heat up to 350°, which can degrade the potency of vitamins, antioxidants and nutrients by up to 75%.

Product Benefits

  • Brain & Eye Development

    DHA and ARA, important fatty acids found in mother’s milk, along with Choline, support healthy development of cognitive learning and retinal function.

  • Healthy Muscle Growth

    High-quality protein from Deboned Lamb, plus Turkey Meal and Egg helps develop strong muscles.

  • Strong Bones & Teeth

    An optimal blend of Calcium, Phosphorus and essential vitamins helps promote healthy bone growth.

  • Dental Health

    Special “puppy-sized” kibble is the perfect size for smaller jaws and is shaped to help promote tartar removal.

  • Healthy Skin & Coat

    An optimal balance of Omega 3 & 6 Fatty Acids helps to develop a shiny coat and healthy skin.

  • Immune System Health

    Essential vitamins, chelated minerals and important antioxidants help support the immune system.

Guaranteed Analysis

Crude Protein 26.0% min
Crude Fat 14.0% min
Crude Fiber 4.5% max
Moisture 10.0% max
Calcium 1.6% min
Phosphorus 1.1% min
DHA* 0.1% min
Omega 3 Fatty Acids* 0.9% min
Omega 6 Fatty Acids* 3.0% min

*Not recognized as an essential nutrient by the AAFCO Dog Food Nutrient Profiles. 

Nutrition Statement

BLUE Life Protection Formula Natural Lamb and Oatmeal Recipe Food for Puppies is formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profiles for growth.

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Feeding Guidelines

Calorie Content (ME Calculated, as fed): 3,542 Kcals/kg, 430 Kcals/cup

*Use a standard 8-oz. measuring cup.

Note: Individual puppy's requirements may vary due to age, breed, environment, and activity level. Adjust food as required to maintain optimal body condition, and ask your veterinarian if you are unsure.

BLUE Life Protection Formula with LifeSource® Bits will provide your puppy with superior nutrition plus a unique nutrient and antioxidant package specifically formulated for his needs.

Meal Frequency

Until 6 Months Old: 3 Meals Per Day
6-12 Months Old: 2 Meals Per Day

Transition to BLUE

Start by mixing 25% of BLUE with your puppy's old food, and gradually increase the proportion of BLUE over the next 14 days.

Preparation Options

Dry—Crunchy and delicious nutrition nuggets and LifeSource Bits right from the bag.

Dry with Water—Add warm water and mix to fully release flavors and aroma.

Fresh Water

Be sure to have a clean bowl of cool, fresh water available at all times.

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