Take our kitten nutrition quiz to learn about healthy ingredients and earn a coupon!*

*Coupon available for first time coupon customers only

It is OK to feed a kitten an adult cat formula.



Kittens have very specific nutritional needs. Their diet should include a precise balance of protein, carbohydrates, vitamins and minerals. 

Kittens have very specific nutritional needs. Their diet should include a precise balance of protein, carbohydrates, vitamins and minerals. 

Grain-free foods are best for kittens.



Some kittens thrive on grains but every cat is different so BLUE offers a variety of formulas with and without grain.

Some kittens thrive on grains but every cat is different so BLUE offers a variety of formulas with and without grain.

Kittens should be switched to an adult formula at nine months of age.



At 12 months your kitten is now officially a cat and should be switched to a BLUE formula for adults! 

At 12 months your kitten is now officially a cat and should be switched to a BLUE formula for adults! 

Woo hoo

baby BLUE!

Enjoy $3 off

Your next bag of BLUE kitten food

*Coupon available for first time coupon customers only