Have a “Sensitive” Pet?

See if you know the best ingredients to feed them and get a coupon.*

*Coupon available for first-time coupon customers only

Pet food ingredients can affect our furry pals’ digestive, skin, coat, and immune system health.



Some pets do better without certain ingredients. Our limited-ingredient diet provides complete and balanced nutrition for those pets.         

Some pets do better without certain ingredients. Our limited-ingredient diet provides complete and balanced nutrition for those pets.         

The protein source in a limited-ingredient diet doesn’t really matter.



The source and level of protein can be key factors for food-intolerant pets. The first ingredient in BLUE Basics is a single animal protein source.  

The source and level of protein can be key factors for food-intolerant pets. The first ingredient in BLUE Basics is a single animal protein source.  

Chicken is the best protein source for all pets.



Many pets do well on chicken-based diets, but some food-sensitive pets fare better with a chicken-free diet like BLUE Basics.       

Many pets do well on chicken-based diets, but some food-sensitive pets fare better with a chicken-free diet like BLUE Basics.