Love them like family. Feed them like family.®

Why Choose BLUE

Because only BLUE is made with the unique combination of high-quality, natural ingredients plus exclusive LifeSource Bits®.

We love our dogs and cats like family so we want to feed them with the same care as family. That's why BLUE is made with only the finest natural ingredients plus the active nutrients and antioxidants of our exclusive, cold-formed LifeSource Bits®.

BLUE uses only the finest natural ingredients and:

  • NO chicken (or poultry) by-product meals
  • NO artificial flavors, colors, or preservatives
  • NO corn, wheat or soy, as they have been linked to allergic reactions in some pets

The Finest Natural Ingredients for Superior Nutrition

All of our great-tasting, natural and holistic BLUE dog food and BLUE cat food recipes:

  • Always start with REAL MEAT
  • Always include garden vegetables and antiooxidant-rich fruit

TRUE BLUE PROMISE

Formulated with the Finest Natural Ingredients

  • NO Chicken (or Poultry) By-Product Meals
  • NO Corn, Wheat or Soy
  • NO Artificial flavors or Preservatives

Explore BLUE Natural Dog & Cat Products

Life Protection Formula

Made with only the finest natural ingredients

Dog Food Cat Food

Wilderness

Made with more of the meat dogs and cats love

Dog Food Cat Food