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Treats are just a fun reward without health benefits.



BLUE offers a variety of puppy treats made with healthy ingredients, like DHA, to support cognitive development.

BLUE offers a variety of puppy treats made with healthy ingredients, like DHA, to support cognitive development.

It’s okay to feed puppies an adult formula, as long as it’s for dogs.



Puppies have unique nutritional needs. A formula meant for adults may not provide the right balance of calories, fat and nutrients. 

Puppies have unique nutritional needs. A formula meant for adults may not provide the right balance of calories, fat and nutrients. 

DHA is an important nutrient in puppy formulas.



BLUE puppy formulas contain DHA, a fatty acid found in mother's milk vital to your puppy's cognitive development.

BLUE puppy formulas contain DHA, a fatty acid found in mother's milk vital to your puppy's cognitive development.