Get puppy nutrition info, training tips and more at baby BLUE.EXPLORE BABY BLUE
Get kitten nutrition info, helpful tips and more at baby BLUE.EXPLORE BABY BLUE
Create a Trading CardMaking a trading card for your pet is easy! Just have a favorite digital picture ready and we'll guide you through the rest of the steps.Get Started
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Is a limited-ingredient diet right for your best friend? Find out with our Quiz!
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Some furry pals don’t do well with common proteins. BLUE Basics® Limited-Ingredient Diet is chicken-free and formulated to help manage food sensitivities, support gentle digestion, plus promote skin and coat health.
Basics Dog Food Basics Cat Food
TAKE THE QUIZ
Use our product recommender to find just the right recipes for your kitten’s well-being.
FIND MY KITTEN’S FOOD
Check out all of our natural and healthy BLUE dog foods and treats.
Check out all of our natural and healthy BLUE cat foods and treats.
Learn how BLUE is helping improve the lives of our furry friends and how you can help.
It's all about family. See how our dog inspired a pet food company.
Treat your dog to our easy-to-digest, daily chews for oral health care plus naturally fresh breath.
SEE DENTAL BONES
Finicky? Grain-sensitive? Hairball issues? We have a large, tasty variety of dry cat foods for all your cat’s special life stage needs.
SEE CAT DRY
Meat-rich, grain-free, for small or large breeds, there are tasty, puppy-centric dry and wet foods to support your pup’s healthy development.
SEE PUPPY FOOD
With tasty treats in all their favorite flavours (grain-free, too), BLUE has the purr-fect treat for your feline friend!
SEE CRUNCHY CAT TREATS
Take the True BLUE Test and see how the ingredients in your dog or cat food brand compare to the ones in BLUE.
Compare Dog Food Compare Cat Food
Made with only the finest natural ingredients
A grain-free food made with the finest natural ingredients
A simple limited-ingredient diet for dogs or cats with food sensitivities
Made with more of the meat dogs and cats love
Join BLUE's Buddies and celebrate the special relationship you have with your furry family member. Create unique Trading Cards, participate in special events, and become one of the family!