Love them like family. Feed them like family.™
Dry Dog Food
Explore By Need
Explore By Life Stage
Explore by Breed Size
Wet Dog Food
Dog Treats
Treat Style
Dog Tips & Articles
Popular Articles
Puppy Guides
Dry Cat Food
Explore by Need
Explore by Life Stage
Wet Cat Food
Cat Treats
Cat Tips & Articles
Kitten Guides
About Us
It All Started with a Family Dog
See how one dog inspired the creation of a healthy pet food that's trusted by millions of pet parents.
Why Feed BLUE?
Ingredients Matter
Feeding dogs and cats like family is behind everything we do at BLUE™. See why quality ingredients are our foundation, and compare your pet's food to BLUE.
Why Feed Blue?
Compare Your Brand
Take the True BLUE Test
Debating the switch to BLUE? Check out how the ingredients in your current pet food stack up against our wholesome formulas.
Giving Back
Giving Back Is Who We Are
Our family dog inspired us to do better for all pets. We not only vowed to make the best pet food we can, we promised we would work our hardest to help dogs and cats in need.
Whether it's your first day with your new best friend or you're looking to teach an old dog some new tricks, we encourage you to browse these helpful tips, informative articles and pointers to keep your furry friend healthy, happy and safe.
We found results matching your filters.
Wholesome ingredients, endless enjoyment — this recipe is an easy way to wow your whiskered friend.
Combine some BLUE True Solutions wet and dry foods on a lick mat and watch your cat go to town.
Get your fun ice cube mold ready — this frozen treat doubles as a toy and helps hydrate!