We're saying farewell to Buddies and hello to Fetch!
Buddies - Fetch Logo

Effective: December 8, 2023

At Blue Buffalo, we strive to provide pets with high-quality, naturally tasty foods and treats while being a trusted expert for all your Pet Parenting needs.

Since 2021, the Buddies app has been an integral part of those efforts. After listening to feedback from Buddies members like you, we’d like to share some news about a new program that will bring even more rewards to you and your family.

As of December 8, 2023, we’ll start phasing out Buddies in favor of Good Rewards, powered by Fetch, the #1 rewards app. Click here to learn more about Fetch.

What to expect in the coming weeks:
- You can still earn points, via QR code scans, through February 9, 2024.
- You can redeem points through March 8, 2024.

We’re sure you have more questions — we have answers!


Frequently Asked Questions

About the Buddies App

Why is the Buddies app phasing out?

After listening to feedback from Buddies members, we discovered better ways to help Pet Parents access valuable information and earn points on eligible Blue Buffalo purchases.

When is the last day I can earn points on the Buddies app?

You can still earn Buddies points through February 9, 2024, by scanning QR codes found in bags of select Blue Buffalo products. The last day to scan QR codes is February 9, 2024.

When is the last day I can use my Buddies points?

The final date to redeem points on the Buddies app is March 8, 2024. It may take up to eight weeks for orders to arrive.

What happens to my Buddies points after March 8, 2024?

Buddies points will not transfer to Good Rewards, powered by Fetch — so we encourage you to redeem your points by March 8, 2024. If you have unredeemed points as of that date, a reward will be sent to your email on file as a thank you for your past participation.

What if I don’t have enough Buddies points to redeem for an item in the Rewards Gallery?

You can continue earning Buddies points by scanning QR codes found in bags of select Blue Buffalo products through February 9, 2024.

Who can I contact with issues regarding my points or orders?

Please visit our Contact Us page.

What is Good Rewards?

Good Rewards, powered by Fetch, is a loyalty program that helps you earn points on Blue Buffalo purchases. Here’s how it works:

      1. Download the Fetch app and enroll in Good Rewards.
      2. Snap a picture of your receipt in the Fetch app to earn points.
      3. Redeem your points for rewards to earn gift cards, make charitable donations, enter sweepstakes, and more. For additional details, please click here.

What should I do with the QR code found inside my Blue Buffalo products?

Continue scanning QR codes and earning points through February 9, 2024. Any QR code scanned on February 10, 2024, or after will direct you to download the Fetch app.

Can I still access my pet profiles?

Yes, you can still view your pet profiles on the Buddies app until March 8, 2024. Going forward, you will only be able to manage pet profiles on bluebuffalo.com. This improved experience is coming soon to our website.

Can I still access Learn articles?

Yes, you can still access Learn articles on bluebuffalo.com.

How long will the Buddies app remain available on my device?

The Buddies app will remain available on your device until March 8, 2024.

How can I access or delete my data?

Where can I find the Buddies Rewards Terms and Conditions?

Terms and Conditions for Buddies Rewards can be found here.