The BLUE Story
Feed them like family.
Our Whole Nutritional Philosophy Was Based on That Promise
Our promise to feed Blue the best food possible evolved into a whole new way of feeding pets. Healthy ingredients aren’t just a trend for us; they’re a part of our history. Since we started in 2003, we’ve always used high-quality natural ingredients with real meat first. Never any corn, wheat or soy. And no poultry by-product meals. It’s been that way since day one. And it always will be.
Food Quality & Safety
Quality Ingredients Are Only the Beginning
All of our products undergo a rigorous 6-point quality check. Learn about this important process and our two state-of-the-art U.S. manufacturing facilities.
Blue Inspired Us to Do Better for All Pets
When we started Blue Buffalo, it was all for Blue. But he also motivated us to do what we could to help dogs and cats in need, and their pet parents too. Discover the philanthropic initiatives and partnerships that Blue inspired over the years.