Dry bag of cat food
Dry bag of cat food



Chicken and Brown Rice Recipe

Formulated for healthy growth and development, our natural Baby BLUE recipe starts with high-quality chicken and features healthy brown rice, fruits, veggies and antioxidant-rich LifeSource Bits.® Enhanced with vitamins, minerals and other nutrients like DHA to support cognitive development and taurine for heart health, Baby BLUE gives your kitten the nutrition she needs to grow and play.

Available in 2, 3 & 5-lb. bag.

Exclusive Antioxidant-Rich LifeSource Bits

BLUE's exclusive LifeSource Bits are a precise blend of antioxidants, vitamins and minerals carefully selected by veterinarians and animal nutritionists that help support:

  • Immune system health
  • Life stage requirements
  • Healthy oxidative balance

And LifeSource Bits are cold-formed to help retain the potency of their ingredients. This means that we minimize the amount of heat that LifeSource Bits are exposed to during the manufacturing process. It’s the same concept as when you cook vegetables at high heat — the longer you do, the more heat-sensitive nutrients are lost.

Learn More About LifeSource Bits

MiscBlocks LSB
MiscBlocks TBP

True BLUE Promise


  • Real Deboned Chicken First Ingredient
  • NO Chicken (or Poultry) By-Product Meals
  • NO Corn, Wheat or Soy
  • NO Artificial Flavors or Preservatives
  • Recommended Daily Feeding Chart

    Kitten Weight in lbs.
    Cups per day
    6 to 19 wks.
    5 to 9 mos.
    9 to 12 mos.
    1 to 3 lbs.
    ¼ - ½
    ¼ - ½
    4 to 6 lbs.
    ½ - ¾
    ½ - ¾
    ¼ - ½
    7 to 10 lbs.
    ¾ - 1
    ½ - ¾
    Over 10 lbs.
    + ¼ cup for each additional 2 lbs. over 10 lbs.

    Calorie Content: 3,926 kcal/kg 439 kcal/cup

    *Use a standard 8-oz. measuring cup.

    Note: Individual kitten's requirements may vary due to age, breed, environment, and activity level. Adjust food as required to maintain optimal body condition, and ask your veterinarian if you are unsure.

    BLUE Baby BLUE with LifeSource Bits® will provide your kitten with superior nutrition plus a unique nutrient and antioxidant package specifically formulated for her needs.

    Transition to BLUE
    Start by mixing 25% of BLUE with your kitten's old food, and gradually increase the proportion of BLUE over the next 14 days.

    Preparation options
    Dry - Crunchy and delicious nutrition nuggets and LifeSource Bits right from the bag.

    Dry with Water - Add warm water and mix to fully release flavors and aroma.

    Fresh water
    Be sure to have a clean dish of cool, fresh water available at all times.

    Kittens in their first year require two to three times more food than adult cats.  Feed kittens at 3-4 weeks of age all the moistened BLUE they can eat three to four times per day.  When kittens begin eating dry food, continue to feed all they can eat three to four times per day or allow the dry food to be available at all times.

  • Guaranteed Analysis

    BLUE Healthy Growth Natural Chicken and Brown Rice Recipe Kitten Food is formulated to meet the nutritional levels established by the AAFCO Cat Food Nutrient Profiles for growth.

    Ingredient Percentage
    Crude Protein 36.0% min
    Crude Fat 20.0% min
    Crude Fiber 3.5% max
    Moisture 9.0% max
    ARA 0.06% min
    DHA 0.2% min
    Calcium 1.3% min
    Phosphorus 1.1% min
    Magnesium 0.14% max
    Choline 3,500mg/kg min
    Taurine 0.2% min
    Omega 3 Fatty Acids* 0.75% min
    Omega 6 Fatty Acids* 3.5% min

    *Not recognized as an essential nutrient by the AAFCO Cat Food Nutrient Profiles. 

What Pet Parents Are Saying

BLUE Healthy Growth Natural Chicken and Brown Rice Recipe Kitten Food