How to Earn Exclusive Rewards
As a Buddies member, you have many opportunities to earn points toward rewards like pet food, treats, and exclusive swag. Learn how to start earning below and keep an eye on the Rewards Gallery in the app for the latest available goodies.
Pro tip: Look for the QR code insert in select Blue Buffalo products, scan it, and watch your points go up!
The Rewards of Feeding Well
Buy BLUE and let the points roll in.
Whether you shop Blue Buffalo in stores or online, you’ll find a QR code insert in select packages that translates to points. Simply scan it to see your balance instantly increase on the Buddies app.Watch How It Works
Points ValueDry Dog Food – Large Bag (20+ lbs.)250 pointsDry Dog Food – Medium Bag (10-15 lbs.)150 pointsDry Dog Food – Small Bag (3-6 lbs.)100 pointsDog Treats (Any Size)25 points
Points ValueDry Cat Food – Large Bag (9.5+ lbs.)175 pointsDry Cat Food – Medium Bag (4-7 lbs.)100 pointsDry Cat Food – Small Bag (1-3 lbs.)50 pointsCat Treats (Any Size)25 points
Note: QR insert cards can be found inside all our BLUE treats and dry food bags (except for BLUE Natural Veterinary Diet). At this time, wet dog and cat food is not eligible to earn points. For a complete list, please refer to our FAQs.
Bundles with Benefits
Bank points with every bundle you buy.
Our exclusive Buddies bundles are a great way to pamper your buddy and rack up even more points. Choose a curated combo for each special moment — or create your own! — and watch your balance grow. Select bundles even help support the fight against pet cancer.
Points ValueBuild a BundleUp to 200 pointsWelcome Bundle200 pointsFeed and Treat Bundle175 pointsFitness Fanatic Bundle150 pointsParty Animal Bundle150 pointsPet Cancer Awareness Bundle(+donation)125 pointsBLUE Treat Tester Bundle50 pointsBLUE Wilderness Treat Bundle50 pointsSurf n' Turf Bundle50 points
Points ValueBuild a BundleUp to 200 pointsWelcome Bundle175 pointsFlaked and Flavorful Bundle175 pointsPaté Sampler Bundle175 pointsFeed and Treat Bundle150 pointsParty Animal Bundle150 pointsPet Cancer Awareness Bundle(+donation)125 points
Points for Participation
Engage with the app to keep on earning.
Buddies was made for paws-on Pet Parents, and there is no shortage of ways to engage with the app. The more active you are, the more points — and rewards — you can earn.
Supercharge your points!
Boosts offer a fun (yet fleeting!) way to earn more points by purchasing select Blue Buffalo products and engaging with Buddies. Check the app often for new Boosts to activate.