From Birthday Greetings to Exclusive Offers

Blue's Buddies

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Make New Buddies

Share your BFF with family members and friends, and make new pals along the way. Your furry pal will get special buddy benefits from birthday greetings to exclusive offers. Just create your pet's personal profile and BLUE Trading Card. It's a digital brag book where you can celebrate your love for your best buddy with the world!

• Birthday emails
• Exclusive offers
• And V.I.B. (Very Important Buddy) treatment!

Sign Up Now

March Winners

Meet Our Buddies of the Month!

These featured buddies won BLUE goodies. Create a new Blue's Buddies trading card and your best pal might win next month!

Check Them Out!
blue buddies
Our Founding Dog-Father

Meet Our Founder, Blue!

From his favorite dog day afternoon to his antics at the vet, Blue was one active Airedale. Learn more about the founding dog-father that started it all!

See Blue's Profile